As the only eco-luxury experience provider in AlUla, our safaris take you on a journey where you will admire stunning landscapes and discover history exclusively in comfort and style. Platinum Heritage is one of the only operators that have the privilege of welcoming guests to Sharaan Nature Reserve, thus creating a feeling of privacy that very few other experiences offer. 

Driven by strong values of sustainability, we are committed to creating highly immersive experiences that respect the destination's environment, culture and heritage. We promote the authentic local culture to all travellers and continuously strive to exceed guest expectations through our unique and engaging experiences.